Jill's Thoughts

Developing “best” practices, takes deliberate and mindful practice

I was recently sitting in a team sales and marketing meeting, the conversation was diverging, when out of my mouth comes, “Create best practices on a scale we can handle, then multiply”. In other words, what are the methods and processes we can manage right now? Let’s do those the best we can now, practice them,… Read More Developing “best” practices, takes deliberate and mindful practice

Data, Jill's Thoughts, Marketing

Gain Insight From Your Data and Effect Change

Recently I came across Marketingland.com’s article, “5 Reasons Marketers Fail With Data“. According to a recent study, most companies and marketers find it difficult to gain insights from their data.  Most marketers are still chasing after the same goals: “How do we most effectively make the right people aware of our products and services, get them to… Read More Gain Insight From Your Data and Effect Change