Digital Marketing, Email, Marketing

Five Tips to Make Sure Your Subscribers Hear, “You’ve Got Mail”

Maybe I am just sentimental, but I am a sucker for a good romance movie. One of my particular favorites is You’ve Got Mail, a charming story of rival bookstore owners who fall in love through an exchange of anonymous emails. With every chime of “You’ve got mail,” from their AOL email inboxes, the couple… Read More Five Tips to Make Sure Your Subscribers Hear, “You’ve Got Mail”

Digital Marketing, Marketing, Social Media

How are your #SocialListening skills?

Marketers have a tendency to shout from the rooftops to get the attention of potential customers to their products or services. Excessive use of promotions in advertising can become overpowering and appear pushy or gimmicky. We know from experience that most people don’t want to be shouted at. Instead, people want an authentic relationship. Marketers… Read More How are your #SocialListening skills?

Digital Marketing, Social Media

Are You Losing Potential Customers to the Instagram Shadowban?

Are you using Instagram in your social media marketing arsenal? Instagram can be a valuable tool to market your business, if you use it correctly. Instagram has recently started policing those who violate their terms of service. This policing is known as shadowbanning, and can bring reach and engagement to a screeching halt. What is… Read More Are You Losing Potential Customers to the Instagram Shadowban?

Social Media

Case Study: Social Media & SEO Increase Clientele by 300%

Background In recent past, Trash Unlimited spent $2500 per year on advertisements in the yellow pages of the local phone book. There was not a great return on investment. With planning a consistent work, the company made great improvements. Are you curious to know the impact of Search Engine Optimization (SEO), social media marketing, and… Read More Case Study: Social Media & SEO Increase Clientele by 300%