Direct Mail, Mailing List

Want to Know Where Event Attendees Are Coming From? Response Tracking Can Help.

In spite of the rise of digital and social media marketing, we emphatically announce, “Direct mail is not dead!” In fact, direct mail still produces a 5.1% response rate. To put that in perspective, the DMA (Data & Marketing Association) reports that the response rates of email and social media marketing are 0.5% and 0.2%,… Read More Want to Know Where Event Attendees Are Coming From? Response Tracking Can Help.

Data, Mailing List

Partner with ANS

The business struggle Several years ago, I tried my hand at entrepreneurship. Having worked in a consultant capacity at a previous job, I sought to continue as an independent consultant for manufacturing companies. As I went through the process of setting up my business, creating collateral, training materials, presentations, and more, I ran into a… Read More Partner with ANS

Data, List Management

ANS Customer Profile Report – An Inside Look

Recently we brought on a new list management client. Their customer file consists of buyers and members of the websites, PaleoPlan.com and PaleoHacks.com. A snapshot of the ANS Customer Profile Report we produced for our new management client shows that while the home value for their customers pretty closely follows the average, the age of their… Read More ANS Customer Profile Report – An Inside Look

Uncategorized

Your Business May Have Been Failing From the Start

For many Connecticut homeowners, lying down at night is not a relaxing experience. While they try to rest, they can’t fight the anxiety and tension as they wonder whether tonight will be the night their house finally collapses. Nearly 30,000 Connecticut homeowners are plagued with the same problem—their homes are literally crumbling due to bad foundations. Apparently, these foundations used concrete from the same quarry possessing a particular mineral… Read More Your Business May Have Been Failing From the Start

Creative, Data, Digital Marketing, Direct Mail, Email, Marketing

No Event Attendees? Try Our Event Marketing Timeline

When it comes to hosting an event, it often seems no matter how good the idea, product, program, or training, it’s a challenge to translate the aspiration of a full house of enthused listeners to even a few attendees. However, with the right marketing, an event can be a success. ANS specializes in helping seminar… Read More No Event Attendees? Try Our Event Marketing Timeline