B2B, Marketing, Multi-channel Marketing

Multi-Channel Marketing | Reach More of Your Ideal Client

What is multi-channel marketing? Multi-channel marketing is a way of reaching potential customers from multiple sources. There are so many options nowadays when it comes to marketing methods. Millions of people around the world are browsing online, shopping in-store, scrolling through social media, checking their email, and much more, which makes them reachable to companies… Read More Multi-Channel Marketing | Reach More of Your Ideal Client

Content Marketing, Multi-channel Marketing

Recontent: A Marketing Content Strategy

A solid content strategy is vital to campaign success. Pushing out quality content yields desirable results, but unfortunately creating all that content can require an overwhelming amount of time, especially for a small marketing team. What is the solution to continue producing quality content without spending so much time on creation? Recontent. That is, re-purposing… Read More Recontent: A Marketing Content Strategy

Digital Marketing, Marketing, Social Media

How are your #SocialListening skills?

Marketers have a tendency to shout from the rooftops to get the attention of potential customers to their products or services. Excessive use of promotions in advertising can become overpowering and appear pushy or gimmicky. We know from experience that most people don’t want to be shouted at. Instead, people want an authentic relationship. Marketers… Read More How are your #SocialListening skills?