Omnichannel marketing is a way of reaching potential customers through a variety of channels. It’s all about creating a seamless experience between those channels and strategically meeting people where they want to be. Why should I use an omnichannel marketing strategy? 30% higher lifetime customer values are attributed to consumers shopping across multiple channels. 86%… Read More Omnichannel Marketing: What Is It?
What is multi-channel marketing? Multi-channel marketing is a way of reaching potential customers from multiple sources. There are so many options nowadays when it comes to marketing methods. Millions of people around the world are browsing online, shopping in-store, scrolling through social media, checking their email, and much more, which makes them reachable to companies… Read More Multi-Channel Marketing | Reach More of Your Ideal Client
A solid content strategy is vital to campaign success. Pushing out quality content yields desirable results, but unfortunately creating all that content can require an overwhelming amount of time, especially for a small marketing team. What is the solution to continue producing quality content without spending so much time on creation? Recontent. That is, re-purposing… Read More Recontent: A Marketing Content Strategy
Are you on Twitter? This is a question that I often ask people I meet. You see, I am a Twitter junkie. I love Twitter. I spend a lot of time on Twitter every day. I get my news, stay connected to my sports teams and friends, and keep tabs on the world in… Read More Are You on Twitter?