Tag: Data Hygiene

— Data, Email, Marketing —

Email List Dilemma: Quality or Quantity?

Email Marketer and Data Processor, Tony Williams, shares his thoughts on this recent Direct Marketing News article, “Email List Quality Trumps Subscriber Quantity.” It’s one thing to say you want better list quality, but how do you achieve that? You need a list strategy. Do you send every offer to all recipients, or do you segment your sends? How is the quality… Read More Email List Dilemma: Quality or Quantity?

— Data —

Data Processing

Data Processing Made Easy Since 2002, ANS has partnered with West Coast Data Services as its solution for premier data processing services, offering the most cost-effective pricing in the industry. Processing over 100 million Domestic and International records on a monthly basis, no data processing job is too large or small. Through the use of… Read More Data Processing