Creative, Jerry's Thoughts

A Manger’s Guide to Diagnosing a Creativity-Suppressing Environment

In an IBM survey of more than 1,500 executives, creativity was widely ranked as the number one determinant of business success—above discipline, management, and even vision. Further, another study indicated that 80 percent of executives anticipate increasing complexity in their industry, yet only 49 percent believe their organization will be able to adapt to the change. With this changing landscape, fostering… Read More A Manger’s Guide to Diagnosing a Creativity-Suppressing Environment

Jerry's Thoughts

Your Business May Have Been Failing From the Start

For many Connecticut homeowners, lying down at night is not a relaxing experience. While they try to rest, they can’t fight the anxiety and tension as they wonder whether tonight will be the night their house finally collapses. Nearly 30,000 Connecticut homeowners are plagued with the same problem—their homes are literally crumbling due to bad foundations. Apparently, these foundations used concrete from the same quarry possessing a particular mineral… Read More Your Business May Have Been Failing From the Start

Digital Marketing, Marketing

SMBs and Digital Marketing

Having worked with the small and medium-sized business (SMB) sector over the last 20+ years, this article really spoke to our current Digital Marketing Landscape. We’ve watched the industry shift from strictly postal campaigns to phone, email, Google, Social Media and beyond. Because so many of the newer forms of marketing have only been around for a… Read More SMBs and Digital Marketing