Email, Email Blasts, Marketing

Spam Keywords to Avoid

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Spam Keywords to Avoid

In the world of Email Marketing, it is critical to develop a positive reputation as a sender. In email subject lines and in the body of the email campaign itself, the use of proper keywords is critical. The wrong keyword can trigger spam filters and increase the likelihood of email being sent to the spam folder or even blocked entirely.

Below are a few of these keywords:

• Act Now!

• Bonus

• Congratulations

• Free

• Gift

• Opportunity

• Risk free

More Information

Check out our full list of 328 Spam Keywords to Avoid, read Hub Spot Blog’s article The Ultimate List of Email SPAM Trigger Words, or see the Mequoda Advice article Subject Line Spam Trigger Words.