Introducing The Business File from American Name Services. B2B marketing just got more sophisticated. It’s time to get noticed by business professionals. Zero in on your ideal audience with our extensive firmographic information: business type, employee size, sales volume, years in business, minority ownership, credit capacity and social media URL, to name a few. The… Read More Introducing The Business File from ANS
Many wonder about the records in our marketing list data, and some get a little suspicious. They wonder what kind of information we have about them and how we got it. We have compiled a list of frequently asked questions related to our marketing list data and provided answers. Don’t see your question below? Feel free to… Read More Frequently Asked Questions: Marketing List Data
My grandfather loved to put together puzzles. While sitting at a folding table, he taught me to begin with the edge pieces, then to search out pieces with the same pattern, or pieces that I knew belonged to a particular part of the puzzle’s image. After time had passed, the image of the puzzle began… Read More The Basics of Data Append
Looking to target online shoppers by the types of products they purchase? Look no further than our newest managed file, Online Shoppers Database. These internet-savvy consumers save time and money by researching and purchasing products online. Their purchases are for home and personal use. Category of product purchased is selectable as well as the purchase… Read More New to Market: Online Shoppers Database
Recently I came across Marketingland’s article, “5 Reasons Marketers Fail With Data”. According to a recent study, most companies and marketers find it difficult to gain insights from their data. Most marketers are still chasing after the same goals: “How do we most effectively make the right people aware of our products and services, get them to take… Read More Gain Insight From Your Data to Effect Change
Data waste – How much money is your company wasting on postage? The ever-changing physical and online world can have a dramatic impact on your customer file. People relocate, change their email addresses and before you know it, you’re customer file is outdated! Before you launch your next marketing campaign, consider how you would answer these… Read More Data Waste – Are you Flushing Marketing Dollars?
Data can be one of your greatest assets in growing and maintaining your business. It can help you bring in new leads as well as follow up with existing customers. Sales volume can increase while existing customers can be happy about special offers that have been given to them by mail or email. With all… Read More Data Hygiene Essentials
American Name Services | 30% Broker Commission Unsubscribe from future emails. | View this email in your browser. American Name Services is raising the standard! ANS will now extend a 30% broker commission on all managed orders. No order limits, no expiration dates! American Name Services has assisted thousands of… Read More New Broker Commission Rate
Data duplication is one of the most important things to consider when planning a direct mail or email campaign. Neglecting this step results in unnecessary marketing costs. What is your company doing about it? Research from the Data Warehouse Institute estimates that data quality problems cost U.S. businesses over 600 billion dollars a year. This financial… Read More Data Quality -The Real Cost of Data Duplication