Social Media

Social Media Marketing, Building A Cooperative Team

Here at ANS, we have learned that just like in Ann Mills’ article Why Social Media Management Takes a Village, effective social media marketing management takes a well-functioning team working within a well-organized company. “The process is fluid and complex, and to execute it well, we must PLAN, THINK, COLLABORATE, and MEASURE with rigor and… Read More Social Media Marketing, Building A Cooperative Team

List Brokerage

List Broker: What is it, and Why do I Need One?

Have you thought about direct marketing for your business?  Whether it be direct mail, email, or telemarketing; direct marketing has continued to show success through its positive response rates.  There is great worth found in direct marketing and even greater worth when seeking out new leads by renting third party marketing lists.  When you rent… Read More List Broker: What is it, and Why do I Need One?

Data Driven Marketing, Jill's Thoughts

Gain Insight From Your Data to Effect Change

Recently I came across Marketingland’s article, “5 Reasons Marketers Fail With Data”. According to a recent study, most companies and marketers find it difficult to gain insights from their data. Most marketers are still chasing after the same goals: “How do we most effectively make the  right  people aware of our products and services, get them to take… Read More Gain Insight From Your Data to Effect Change