Social Media

Social Media Marketing, Building A Cooperative Team

Here at ANS, we have learned that just like in Ann Mills’ article Why Social Media Management Takes a Village, effective social media marketing management takes a well-functioning team working within a well-organized company. “The process is fluid and complex, and to execute it well, we must PLAN, THINK, COLLABORATE, and MEASURE with rigor and… Read More Social Media Marketing, Building A Cooperative Team

List Brokerage

List Broker: What is it, and Why do I Need One?

Have you thought about direct marketing for your business?  Whether it be direct mail, email, or telemarketing; direct marketing has continued to show success through its positive response rates.  There is great worth found in direct marketing and even greater worth when seeking out new leads by renting third party marketing lists.  When you rent… Read More List Broker: What is it, and Why do I Need One?

Personal Development, Read to Succeed

Maintaining! Authenticity?

Juggling a slew of new employees with your existing employees, “Business Norms” and processes can be exciting as much as it is challenging. Recently, as we discussed edits to our website to promote SEO, an eager new team member presented ideas for a complete website redesign. Amidst these progressive changes, our consensus was, “Let’s maintain… Read More Maintaining! Authenticity?

Direct Mail

Mailing Lists – the 5 Questions You MUST Ask!

Joy Gendusa gives some great information in an article titled “5 Questions You MUST Ask Before Buying a Mailing List”.  The first points given are the most important to understand: mailing lists can be hard to understand and finding the right one for your business can be difficult.  With these things in mind, it is important not… Read More Mailing Lists – the 5 Questions You MUST Ask!

Data Driven Marketing, Jill's Thoughts

Gain Insight From Your Data to Effect Change

Recently I came across Marketingland’s article, “5 Reasons Marketers Fail With Data”. According to a recent study, most companies and marketers find it difficult to gain insights from their data. Most marketers are still chasing after the same goals: “How do we most effectively make the  right  people aware of our products and services, get them to take… Read More Gain Insight From Your Data to Effect Change